Analisis Penerimaan E-Learning sebagai Media Perkuliahan melalui Pendekatan Technology Acceptance Model (TAM)

Layli Ana; Hasan Amin

doi:10.29138/lentera.v24i2.1676

Layli Ana Universitas Pamulang (UNPAM) Banten
Hasan Amin Universitas Pamulang (UNPAM) Banten

DOI: https://doi.org/10.29138/lentera.v24i2.1676

Keywords: Technology Acceptance Model (TAM), Perceived Usefulness (PU), Perceived Ease of Use (PEOU), E-Learning, Behavioral Intention

Abstract

Technology Acceptance Model (TAM) is a conceptual framework developed from the Theory of Reasoned Action (TRA) to understand how people accept and use information systems. This model is designed to identify how external factors can influence an individual's beliefs, attitudes, and intentions in using technology. In TAM, there are two key components that are considered to be the main determinants of computer acceptance behavior, namely perceived usefulness (PU) which is the extent to which users believe that the technology can improve their performance, and perceived ease of use (PEOU) which is the level of user belief that the system is easy to operate. This study is a quantitative survey study with 150 active student respondents, data analysis using SEMPLS, the results of the study showed that Perceived Ease of Use (PEU) has a positive effect on Perceived Usefulness (PU) and Attitude Toward Using (ATU), perceived Usefulness (PU) has a positive effect on ATU and Behavioral Intention (BI), Attitude Toward Using (ATU) has a positive effect on Behavioral Intention (BI) and Behavioral Intention (BI) has a positive impact on Actual Use (AU).

References

Cahyanto, I. (2023). Privacy challenges in using wearable technology in education literature review. Formosa Journal of Applied Sciences, 2(6), 909-928. https://doi.org/10.55927/fjas.v2i6.4272
Davis, F. D. (1989). Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS quarterly, 319-340. https://doi.org/10.2307/249008
Fecira, D., & Abdullah, T. M. K. (2020). Analisis penerimaan e-learning menggunakan Technology Acceptance Model (TAM). Jurnal Ekonomi, Sosial & Humaniora, 2(04), 35-50.
Hair, J., & Alamer, A. (2022). Partial Least Squares Structural Equation Modeling (PLS-SEM) in second language and education research: Guidelines using an applied example. Research Methods in Applied Linguistics, 1(3), 100027.
Hanifaa, F., Putrib, C. H., Aryananda, F. N., & Wulansarid, A. (2023). Analisis Penerimaan Aplikasi Alfagift Di Kota Surabaya Menggunakan Metode Technology Acceptance Model. Jurnal Jurnal Sains Dan Teknologi (JSIT), 3(2).
Hutami, E. R. (2021). Kendala Pembelajaran Jarak Jauh Pada Masa Pandemi Bagi Siswa Sd, Guru, Dan Orangtua. Jurnal Ilmiah WUNY, 3(1).
Izzah, N. R. A., & Istiqomah, D. F. (2023). Technology Acceptance Model: Determinans Actual System Use Of E-Bupot Unification Applications. Jurnal Akademi Akuntansi, 6(1), 44-62.
Or, C. (2024). Watch That Attitude! Examining the Role of Attitude in the Technology Acceptance Model through Meta-Analytic Structural Equation Modelling. International Journal of Technology in Education and Science, 8(4), 558-582.
Pramudita, R., Fuada, S., & Majid, N. W. A. (2020). Studi Pustaka Tentang Kerentanan Keamanan E-Learning dan Penanganannya. Jurnal Media Informatika Budidarma, 4(2), 309-317.
Pratama, M. A., Penpanani, Y., & Suherli, N. (2022). Implementasi aplikasi Raport Digital Madrasah (RDM) dalam penilaian hasil belajar siswa. Jurnal Media dan Teknologi Pendidikan, 2(2), 91-97.
Putri, Y. B. A., & Royanto, L. R. (2021). Growth mindset, instructors scaffolding, dan self-regulated learning pada pembelajaran jarak jauh selama pandemi COVID-19. Jurnal Psikologi Ulayat, 8(2), 290-304.
Sharma, S., & Sharma, M. (2022). Impact of Digital Transformation on Academicians’ Wellbeing: A Study with the Moderating Role of Public and Private Universities. Digital Education Review, (42), 118-135.
Venkatesh, V., & Davis, F. D. (2000). A theoretical extension of the technology acceptance model: Four longitudinal field studies. Management science, 46(2), 186-204. https://doi.org/10.1287/mnsc.46.2.186.11926
Widodo, W. (2021). Metodologi Penelitian Populer & Praktis. (Popular & practical research methodologies). Depok: Rajawali Pers
Wijayanti, E. T. (2021). Strategi Koping Mahasiswa Keperawatan Universitas Nusantara PGRI Kediri Selama Pembelajaran Jarak Jauh. Judika (Jurnal Nusantara Medika), 5(1), 43-48.